Wykładowcy

Senior Marketing Strategy Consultant with broad international experience. Strong track record of generating successful brand strategies leading to double-digit growth with globally recognized clients (both at local and regional level). Dealing on a daily basis with C-level executives and directors across EMEA region. Experience across all project phases (data analysis, segmentation, targeting, brand positioning, touch-points and media strategy, communication brief, agencies evaluation, action plan and execution). Passionate about developing people and young talents both professionally and in the academic world. Currently teaching Global Marketing and Advertisement at Krakow Univeristy of Economics (MBA).

Adiunkt, Katedra Zarządzania Kapitałem Ludzkim UEK

DOŚWIADCZENIE ZAWODOWE:
Adiunkt (2007- obecnie)
Audytor konkursu Lider Zarządzania Zasobami Ludzkimi (2002-2017), Instytut Pracy i Spraw Socjalnych
Członek Komitetu Oceniającego konkursu Lider ZZL (2017-obecnie)
Członek Academy of Management
Członek Cranfield Network, University of Cranfield, WB

WYKSZTAŁCENIE:
Doktor nauk ekonomicznych w dziedzinie nauk o zarządzaniu
Master of Business Administration, MBA, Maastricht School of Management

NAUKA I DYDAKTYKA:
Obszary zainteresowań: problematyka zarządzania efektywnością pracy employees’ performance, transformacja   biznesowych metod zarządzania do uwarunkowań organizacji sektora publicznego, budowanie wizerunku pracodawcy, rynek pracy.

PUBLIKACJE:
Koncepcja systemu zarządzania efektywnością pracy personelu medycznego w szpitalach, Wyd. UEK, Kraków 2017
Performance Management in Polish Companies Internationalizing Their Market Activities, International Journal of Human Resource Management, 2015, nr 26(15), s. 1965-1982
Sheehan M., Buchelt B. (2016), Human Resource Development in Central and Eastern Europe (CEE), w: Garavan T.N., McCarthy A.M., Morley M. (red.), Global Human Resource Development:Regional and Country   Perspectives, Routledge, Taylor & Francis Group, New York, s. 269-288

I have over 10 years of extensive international experience in management consulting, corporate training and education. I’m a lifelong learner and have a history of generating customer satisfaction to hundreds of both government & corporate clients in Europe.

I've consulted and trained members of such institutions as:
US Army, PriceWaterhouseCoopers, IBM, Infosys, Fujitsu, Tauron Polish Energy, Ministry of Foreign Affairs, Ministry of the Interior, National Defence Univeristy, General Command of the Armed Forces, Chancellery of the Sejm, The Chancellery of the Prime Minister, Polish National Health Fund, Polish Institute of International Affairs, National Security Bureau, Ministry of Justice, Polish Army, Den Norske Hær (Norvegian Army), Ministry of Labour and Social Policy, University of Warsaw, Polish Press Agency, Helsinki Foundation for Human Rights, Bureau of Human Rights Defender and many others.

Absolwentka, a obecnie pracownik dydaktyczno-naukowy Uniwersytetu Ekonomicznego w Krakowie, trener biznesu z wieloletnim doświadczeniem, praktyk. Przeprowadziła ponad 200 dni szkoleniowych, współpracuje z firmami rodzinnymi i koncernami międzynarodowymi, sektorem publicznym i prywatnym, w obszarze usług i produkcji, z kadrą zarządczą, menedżerami, specjalistami oraz pracownikami liniowymi. Ma również doświadczenie w przygotowaniach i realizacji działań doradczo-rozwojowych, w sesjach coachingowych, a także w projektach z zakresu rekrutacji i selekcji oraz badania poziomu jakości obsługi klienta typu „Tajemniczy Klient”. Ma praktyczne doświadczenie biznesowe, ze szczególnym uwzględnieniem działań sprzedażowych (nawiązanie kontaktu, spotkania sprzedażowe, negocjacje, opieka nad klientem). Prowadzi również zajęcia ze studentami różnych form studiów i specjalności z zakresu Zarządzania zasobami ludzkimi, Rynku pracy oraz Polityki personalnej w hotelarstwie i gastronomii na Uniwersytecie Ekonomicznym w Krakowie. Otworzyła przewód doktorski, pisze pracę doktorską i prowadzi badania w obszarze coachingu i jego wpływu na rozwój i efektywność pracowników w hotelarstwie.

Anna Dolot is an assistant professor at the Cracow University of Economics at the Labour Resource Management Department. Her field of interest is human resources management, specially recruitment and selection process and employees’ development. She is also a business trainer with 14 years of experience. As an HR Expert in Grupa ATERIMA she is responsible for trainings and recruitment process as well as research projects in human resources management and labour market.

In her business executive role at UMass Medical School, Louise Eichman is responsible for delivering customized, high-quality business, program development and project management services that optimize solutions for large organizational clients.  She oversees a large team of experts and best-in-class practitioners in the design and implementation of the innovative, large-scale consulting and service models to improve public health and human services policies, programs, and services.

Ms. Eichman had more than two decades of experience in executive leadership prior to joining UMass Medical School. In addition to strategically integrating program and project management best practices and service delivery in geographically disbursed businesses, she implemented full-service project management offices in highly-structured environments based on Capability Maturity Models and Six Sigma programs. Ms. Eichman has directed and implemented enterprise-wide human resource initiatives in highly-matrixed organizations.

Ms. Eichman has taught best practice and best-in-class approaches to professional practitioners at a number of universities in the US (Boston College, Boston University, Becker College, Clark University) and Professional Development groups (such as ESI International and the Project Management Institute).  Her areas of discipline include Corporate Leadership, Business Development, Program Development and Management, Project Management, and Enterprise Risk Management.

Ms. Eichman's educational background includes graduate degrees from George Washington University, and she maintains Project Management Professional certification through the Project Management Institute. She is Chapter President for several Regional Project Management Professional Certification groups in the US. She speaks four languages with native fluency.

• Currently SBD manager MENA regions at a Polish firm on verge of going global. A part timer lecturer at Polish & American universities, and occasionally speaker at World LPG conferences representing his company.
• Before moving to Poland with his Polish wife in 2011, Sami is a former account director, member of business growth team in a prominent adverting agency handling several international & local in the GCC, overseeing a yearly budget rounding up to 12 million USD.
• He is experienced in developing and implementing lucrative Marketing, Sales & Communications strategies that gained market shares for leading FMCG & other brands. Utilizing his communication skills, he was always efficient in building strong relationship with clients, customers, suppliers and cross-functional teams, both locally and internationally
• Because he is well-versed in negotiations, planning and development, relationship management, operations, and logistics coordination and scheduling, current results indicate expanded client base by 78% in past three years & achieving yearly average revenue growth of +40 % by identifying new business growth streams, and ensuring client satisfaction through optimization of processes.
• His people oriented-person and enjoys all aspects of business, but his favorite stage of a project is working with the client or business unit leader to understand his or her business objectives. As they go through that collaborative process, the ideas start to flow and that’s always the fun part.
• When he is not glued to a computer, he loves spending time with his two little daughters who love music and sports more than he does, teaching them to converse in 2–3 languages, pro organic farming during the summer in his small garden, and indulging his love for experiencing new places & cultures whenever he can.
• He has IMBA from Cracow School of Business CUE (Poland) / St. Gallen Business School (Switzerland) and a BA from the University of Applied Sciences in Jordan

Tytuł naukowy: Dr nauk ekonomicznych w dyscyplinie ekonomia, uzyskany w 2007 roku w Uniwersytecie Ekonomicznym w Krakowie, mgr prawa – Uniwersytet Jagielloński.

Obszar zainteresowań:
Związki prawa bilansowego i podatkowego, rachunkowość podatkowa, zasada kontynuacji działalności w sprawozdawczości finansowej.

Dodatkowe informacje:
Wykładowca na studiach podyplomowych oraz MBA, autor licznych ekspertyz z zakresu rachunkowości i finansów dla sądów, prokuratur oraz rad nadzorczych i kancelarii podatkowych. Ekspert i szkoleniowiec w programach unijnych. Autor i współautor publikacji naukowych (artykułów i monografii) z zakresu rachunkowości podatkowej oraz opodatkowania przedsiębiorstw.

Dr Ireneusz Górowski teaches tax and financial accounting subjects for graduate and postgraduate students at the Accounting Faculty of Cracow University of Economics. The lectures are conducted in Polish and English. Educated at Cracow University of Economics with an accounting degree where he completed a PhD in the field of taxation and financial accounting.
He also earned a law degree at Jagiellonian University. He has consulted to leading commercial and business education organizations on a wide range of taxation, accounting and investment subjects. He also serves as an Court Expert and works for Polish government institutions. Published and co-authored over twenty research articles. Current research interests focus on tax accounting procedures, efficiency of financial reports disclosures.

Professional with solid financial education, Master’s Degree in economic areas and PhD in technical areas supported by postgraduate courses and international scholarships. More than 15 years of experience in finance and accounting field gained in different companies on various positions, certificate of qualified accountant since 2008. Experienced in managing team (100+) in multinational organization. Deep knowledge of project management in finance area as well as transition of complex processes in financial services. Broaden understanding of business principles. Person who can improve your company’s results by efficient team management and data driven value management as well as navigate through organizational and operational changes.

            Assistant professor, Department of Accountancy, Cracow University of Economics, Poland

PROFESSIONAL EXPERIENCE

            14 years of academic experience (research, teaching & tutoring)

            Research stays:

• University of Illinois at Urbana-Champaign (USA)
• Grand Valley State University (USA)
• Short-term teaching visits at various universities: (Germany), University of Ljubljana (Slovenia), Bifrost University (Iceland), University of Montenegro (Montenegro), Corvinus University (Hungary), Paisley University (UK)

            Grants received:

• National Science Center grant OPUS 12
• Kosciuszko Foundation grant
• Ministry of Science and Higher Education grants for research conducted by young scientists (5 times)

            International conferences attendance:

• International Forecasting Financial Markets Conference (2017 – UK, 2016 – Germany, 2015 – France, 2014 – France, 2013 – Germany)
• European Accounting Association Annual Congress (2010 – Turkey, 2009 – Finland, 2006 – Ireland, 2005 – Sweden)
• International Economic Association World Congress (2005 – Morocco)

EDUCATION

            Ph.D. in Economic sciences, Cracow University of Economics, Poland

RESEARCH AND TEACHING

            Interests

• scientific interests: equity block trades, event study methodology, accounting theory
• teaching & tutoring interests: managerial accounting

            Most important publications:

• Kurek Bartosz, 2017, Zawartość informacyjna transakcji pakietowych akcjami na przykładzie rynku głównego Giełdy Papierów Wartościowych w WarszawieThe Information Content of Equity Block Trades on the Example of the Main Market of the Warsaw Stock Exchange,
• Kurek Bartosz, 2016, The Information Content of Equity Block Trades on the Warsaw Stock Exchange. Conventional and Bootstrap Approaches, „Journal of Forecasting”, Vol. 35, Issue 1, pp. 43–53, print ISSN: 0277-6693, online ISSN: 1099-131X
• Kurek Bartosz, 2014, The Information Content of Equity Block Trades on the Warsaw Stock Exchange: An Estimation of Shares’ Returns with the Usage of Simple Linear Regression and Multivariate Adaptive Regression Splines, „Journal of Forecasting”, Vol. 33, Issue 6, pp. 433–454,

I direct Graduate Communication Programs in the School of Professional Studies at Clark University and provide academic advising in support of students pursuing advanced degrees in Communications, IT, and Public Administration. I am a Professor of graduate courses at Clark, including Communication Theory and Gender Communication and Adjunct Professor of undergraduate courses in Media and Communication Studies at Roger Williams University.

I have conducted research funded by the National Science Foundation on advertising, marketing, and consumption practices of Portuguese-speaking communities in London, and am currently completing my doctoral dissertation on the shifting trends in Hispanic/Latino-targeted marketing/advertising in London, New York, and Miami.

I have 10+ years experience in marketing communications, strategic comms, copywriting, website and social media management, and event planning.

Research Interests/Specialization: Critical cultural studies, consumer culture, advertising, identity, race and ethnicity

Doświadczony menadżer w zakresie zarządzania operacyjnego, zarządzania zmianą oraz restrukturyzacji w przedsiębiorstwach. Posiada duże doświadczenie w tworzeniu oraz doskonaleniu procesów biznesowych prowadzących do poprawy efektywności i optymalizacji kosztów.

Posiada wieloletnie doświadczenie w roli członka zespołów zarządzających w spółkach o profilu technicznym. Z sukcesami samodzielnie kierował złożonymi projektami o dużej fluktuacji zmian w wielu lokalizacjach Europy. Posiada doświadczenie wdrożeniowe oraz doradcze z firm z branż oil & gas, metalowej, spożywczej, chemicznej, automotive, lotniczej oraz stoczniowej. Posiada też bogate doświadczenia szkoleniowe. Współtwórca metodologii Adapt Lean®. Absolwent Politechniki Wrocławskiej.

Wykładowca MBA oraz Executive MBA. Obecnie pełni funkcję Dyrektora Operacyjnego w firmie BaltcBerg Consulting.

• 10+ YRS EXPERIENCE IN MANAGEMENT (INCL. EXECUTIVE MANAGEMENT, OPERATIONAL MANAGEMENT, PROJECT MANAGEMENT, EFFICIENCY IMPROVEMENTS, BUSINESS PROCESS REINGENEERING, RESTRUCTURING & DOWNSIZING, M&A)
• VP OF METAL PROCESSING COMPANY IN POLAND & ESTONIA (100+ FTEs), UNTIL 201 MEMBER OF MANAGEMENT TEAM OF MAINTANCE COMPANY (450 FTEs),
• SUCCESSFULLY LED SEVERAL LARGE PERFORMANCE IMPROVEMENT PROJECTS FOR COMPANIES IN POLAND AND ROMANIA

RESEARCH INTEREST: 

Intercultural communication in business and management, Intercultural communication competence, international education

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RESEARCH ACTIVITY:

PhD in progress Philological Faculty of the Jagiellonian University Cracow, the Chair of UNESCO

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TEACHING INTEREST:

Intercultural communication for various environments. Methodology of teaching. Practical communication 

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TEACHING EXPERIENCE:

Subjects developed and  taught:

• Intercultural Business and Management Communication in Polish and English
• Business Communication
• (International) Negotiations
• Media Coverage of International Politics
• Methodology of teaching for International PhD Students at the CUE.
• Methods of teaching English Language (lectures and tutorials at post graduate level)
• “Course Design” seminar at the Jagiellonian University
• co-author of a new ELT specialisation‘Teaching English for Business Purposes at the Jagiellonian University
• Polish and English as Foreign Languages
• post-graduate studies at Małopolskaschoolof Public Administration, Cracow University of Economics. Subject taught- Communication in Public Administration, Negotiations
• Training courses on cross-cultural adaptation for students going to study abroad or participate inforeign internships

BIO

Along with teaching at Bentley University, Bobby joined Bum Boosa® Bamboo Products, a Cape Cod based maker of eco-friendly 100% bamboo first to market disposable products as a consultant, eventually transitioning into principal owner and VP of Marketing and Organizational Development. She supports Bum Boosa®’s green initiative and women-run company, being the essential force for obtaining accreditation in the Women's Business Enterprise National Council for Women Owned Businesses. She contributes business experience, high energy and enthusiasm of initiating culture change to move Bum Boosa® to the next level.

Peter Przytula has studied in England, Sweden, United States, Israel, and Poland. He holds two Master's degrees, one from Lodz University and another one from the University of Minnesota where he also earned his Ph.D.. Peter Przytula works as a Full Professor of public relations and advertising at St. Cloud State University (Minnesota) and Clark University (Lodz). He has lectured all over Central Europe (conducting well over fifty workshops and seminars in PR methods) and is the author of "Introduction to Public Relations". Professor Przytula has worked with Polish branches of American public relations agencies both as an educator and a consultant. He has also worked with Szkola Glowna Handlowa (WEMBA, AMBA and CEMBA programs), Szkola Bankowasci, Kozminski School, Telewizja Lodzka, Orkla Media Polska, Grey Warszawa, Burson-Marsteller. Also, Professor Przytula was a president of his own PR agency, Propublic that was present on the Polish market from 2000 to 2005. Professor Przytula is a co-author of a three-hour documentary "Bez litosci" (shown on national Polish television three times), and a Fulbright scholar, as well as United Sates Information Agency researcher and a (USAID’s) CEUME Scholar.

Teaching area: Media Ethics, American Media and Society, Public Relations

Marketing Strategy Consultant with broad international experience.

Strong track record of generating successful brand strategies leading to double-digit growth with globally recognized clients (both at local and regional level): Danone, Carlsberg, Efes, Coca-Cola, Ikea, Sanofi, P&G, Visa and many others.

I’ve lived in different countries: Italy, USA, Taiwan, Australia, Armenia & Turkey, and I had the opportunity to teach Marketing in several universities around the world:

• LUISS Business School (Italy, 2016 – now)
• Cornivus University of Budapest (Hungary, 2017)
• Tuck School of Business at Darmouth College (USA, 2014 – 2016)
• Plymouth State University (USA, 2016)
• Kadir Has University (Turkey, 2015)
• LIUC – Universita Cattaneo (Italy, 2015)
• American University of Armenia (Armenia, 2013 – 2014)

EXPERIENCE
Partner/Regional Director, Garrison Group
Central Europe & Africa
Clients Followed: DANONE (multiple countries), CARLSBERG (multiple countries), VISA (multiple countries), IKEA (multiple countries), SANOFI AVENTIS (multiple countries), JUVENTUS, FERRARELLE, MATTEL, REVLON, DIESEL and many others mainly focusing in FMCG and Fashion Industry.

Market Developer, Coca-Cola Italy
Italy, Milan
Develop new business and CRM, in both Channels HORECA and Future Consumption.

Product Manager, L’Oréal
Italy, Milan
Product Management, Market Analyst, developing di?erent marketing plans.

Z sektorem ochrony zdrowia związany od roku 1999 r. Posiada wieloletnie doświadczenie menedżerskie, doradcze i szkoleniowe zdobyte na rynku usług medycznych oraz w ramach praktycznego podyplomowego kształcenia lekarzy i menedżerów ochrony zdrowia. Aktywnie działał w ramach takich organizacji jak: Ogólnopolskie Stowarzyszenie Szpitali Niepublicznych, Związek Pracodawców Ambulatoryjnej Opieki Specjalistycznej, Ogólnopolski Związek Pracodawców Prywatnej Służby Zdrowia oraz w Izbie Przemysłowo-Handlowej w Krakowie.  Specjalizuje się w prowadzeniu wykładów, zajęć warsztatowych i projektów doradczo-szkoleniowych z obszaru zarządzania strategicznego w placówkach medycznych, budowania relacji personel medyczny-pacjent oraz wpływu komunikacji marketingowej podmiotów leczniczych na różne grupy interesariuszy.  Pracownik naukowo-dydaktyczny w Zakładzie Polityki Zdrowotnej i Zarządzania Instytutu Zdrowia Publicznego, Wydziału Nauk o Zdrowiu, Uniwersytetu Jagiellońskiego-Collegium Medicum. Jako badacz i trener bierze udział w ogólnopolskich i międzynarodowych projektach badawczych z obszaru ochrony zdrowia. W KSB UEK gościnie prowadzi wykład połączony z interaktywnymi zajęciami warsztatowymi.

SCIENTIFIC INTERESTS & CURRENT RESEARCH:

Management, International Management, Relations with the Environment and Stakeholders, Corporate Social Responsibility, Lobbying, Negotiations, Teamwork, Project Management, Brand, Public Relations, Coaching, Mentoring, Human Resources, Logistics

AYSHIA E. STEPHENSON is a playwright, writing instructor and award winning poet. With an MFA in Writing from CalArts and an MA in Sociology; Ayshia uses drama and performance to investigate sexuality, race and gender. Her last play, Venus Hottentot, premiered at Jewel Box Theatre’s Midtown International Theatre Festival in New York City in 2016. She has been published by Boston University Press, Open to Interpretation, A Gathering of the Tribes, TESOL Review, and is forthcoming in Qualitative Inquiry. She is currently a PhD student in Communication at UMass, Amherst.

Academic History
University of Massachusetts PhD in Communication, 2018
Graduate Film Certificate
California Institute of the Arts MFA in Writing, 2009
University of MA, Boston BA/MA in Sociology, Summa, 2005

Awards and Commendations
UMass Graduate Film Certificate Paper Prize 2016
UMass Residence Hall Faculty Award 2015
Imaginary Friend Press 2013 Full-Length Book Contest
Grace Notes 2011 Silver Book Award

• White House "Champions of Change" Award for Transportation Innovation
• 1st State of CT Board of Regents system-wide "Scholarly Excellence Award"
• AshokaU "Exchange Scholar"
• Experienced educator in human communication with civic engagement and service learning
• 1st Woman Elected Moderator in the Town of Longmeadow (settled 1644; inc. 1783)

• Co-Principal Investigator, Social Network Effects on Attitudes about Pedestrian Street Crossing Behavior (UConn proposal by John N. Ivan and Nalini Ravishanker)
• Principal Investigator: "Partnership for Inclusive, Cost-Effective Public Participation," sponsored by the U.S. Department of Transportation, Federal Transit Administration Public Transportation Participation Pilot Program

Certified as a trainer of National Issues Forum moderators and recorders (first faculty member in CT with this designation).

Research follows liberal arts tradition, focusing on communication in civic contexts, especially the relationship between language and social interaction & rhetorical culture. Experienced with ethnography of communication, with attention to U.S. local-regional contexts, with cross-cultural comparison. Major focuses:deliberative democracy, state and local rhetoric, public engagement in policy planning--especially infrastructure improvements, Town Meeting deliberation.

Specialties: creating and supporting discussions, community service learning, ethnography of communication, cultural discourse analysis, overlap between language and social interaction and rhetorical criticism, local communication and government (New England Town Meeting deliberation, public engagement), public discourse about policy issues (transportation, education, national security, international relations), cultural communication and memory.

Energetic and driven manager, passionate about technology, ever-changing technical trends and business side of the technology. Proven track record of incubating capabilities/teams/processes/operating models. Leading the change, working through ambiguity, launching and scaling. Known for getting things done. Currently holding a position of Head of Krakow Digital Hub and Site Operations Lead at Cisco Systems Krakow office (over 1400 FTEs).

• managing cross-functional, cross-organizational complex, international programs and projects
• leading change, establishing things and working through ambiguity, curious by nature
• incubating capabilities/processes/teams and handing off to delivery
• establishing operating models, figuring things out, long term strategic planning
• strong operations management skills including budget, people, planning, development experience
• shared services – planning, kick off, migrations, scaling, operating

Education:

• MSc AGH Krakow (Poland) - Electronics & Telecommunication,
• Engineer - Telecom Paris (France) - Security of communication systems,
• MBA - Uniwersytet Ekonomiczny Krakow (Poland) / St. Gallen Business School (Switzerland)

Certificates:

• Cisco Certified Network Associate (CCNA, CCNA Security, CCNA Wireless)
• Cisco Certified Design Associate (CCDA)
• Cisco Certified Network Professional (CCNP)
• Cisco Certified Design Professional (CCDP)
• Associate's Certificate in Project Management (The George Washington University), 2011

Educational background:

• 2014 Ph.D. in Psychology

Employment/Research History:

• Since 2007 employed at Gdańsk University of Technology, Faculty of Management and Economics (until 2016 as Assistant Lecturer and since 2016 as Assistant Professor)
• Since 2010 collaborating with training and consulting companies